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COMMS300-23B (HAM)
Communication Consulting Project
15 Points
Staff
Convenor(s)
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Cheryl Cockburn-Wootten
9252
MSB.4.35F
cheryl.cockburn-wootten@waikato.ac.nz
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Administrator(s)
Librarian(s)
You can contact staff by:
- Calling +64 7 838 4466 select option 1, then enter the extension.
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Extensions starting with 4, 5, 9 or 3 can also be direct dialled:
- For extensions starting with 4: dial +64 7 838 extension.
- For extensions starting with 5: dial +64 7 858 extension.
- For extensions starting with 9: dial +64 7 837 extension.
- For extensions starting with 3: dial +64 7 2620 + the last 3 digits of the extension e.g. 3123 = +64 7 262 0123.
What this paper is about
Students will engage with organisations to assess their communication needs, research and consult on communication issues, as well as identify practical recommendations. This practical paper introduces the use of research methods for students to conduct a communication consulting project on an issue for an organsation. This involves students identifying key stakeholders who need to be worked with in the project, researching an effective communication plan to engage stakeholders and focus on the communication issue for change. This may include a consideration of organisational engagement strategies with stakeholders, examining barriers, identifying information needs, and the communication channels that could be used to communicate with each stakeholder group. Ethics, communication engagement plans, needs assessments and communication focused interventions are some of the concepts that may be covered in this course.
Please Note During Semester B 2023: We meet weekly twice, via Zoom Tuesdays at 10am until 11am and then we have a weekly face-to-face preferred class on Fridays 12noon until 2pm in MSB.1.02 (in the Waikato Management School Building).
How this paper will be taught
The paper is essentially a supervised communication project researching an issue for an organisation. Students are supervised by the lecturer through the process of conducting a communication consulting project. The lecturer will find organisation/s for the students to work on a communication issue. It is recommended that students have completed a research methods course before this paper.
There is a zoom session and a workshop timetable for this paper. Depending on the focus for that week we may only zoom and/or workshop - please review Moodle for schedule details. There may be pre-recorded content and other material saved in the relevant Moodle section to supplement the sessions with the lecturer.
Required Readings
Highly Recommend Books:
O'Leary, Z. (2014). The Essential Guide to Doing Your Research Project. Sage: London UK.
There are some videos made by the author to supplement the content of the book. Access is via UoW library.
Holliday, A. (2002). Doing and Writing Qualitative Research. Sage: London, UK.
There is online access to this book via the UoW library
We will also use some of John W. Creswell material from his book:
Creswell, J. W. (2009). Research Design. Qualitative, Quantitative, and Mixed Mehtods Approaches. Sage: London, UK.
Learning Outcomes
Students who successfully complete the course should be able to:
Assessments
How you will be assessed
The assessments are a mixture of individual, group, verbal, visual and written assignments.
This varied approach allows different learning strengths to be included. The course also supports opportunities for reflecting on learning experiences, sharing knowledge and gaining feedback.
Assignment recordings will be made as a resource for you to access at anytime.
An ethics recording will be made with the key ethical regulations and procedures required for primary research (i.e. any research involving people).
The internal assessment/exam ratio (as stated in the University Calendar) is 100:0. There is no final exam.